The New Wave of Spam
Spam
continues to be a pervasive problem that all small to mid-sized
businesses must deal with. According to the most recent Symantec
Internet Security Threat Report:
- Between July 1 and
December 31, 2006, spam made up 59% of all monitored email
traffic. This is an increase over the first six months of 2006
when 54% of email was classified as spam.
- 65% of all spam
detected during this period was written in English.
- Spam related to
financial services made up 30% of all spam during this period,
the most of any category.
- During the last
six months of 2006, 44% of all spam detected worldwide
originated in the United States.
Dealing with spam is a
waste of valuable employee time. According to a new study conducted
by Nucleus Research, two out of every three email messages received
by today's business users are spam. The study also says that users
are spending 16 seconds identifying and deleting each spam email, at
a cost of $712 per employee in lost productivity, which translates
into an annual cost of $70 billion to all U.S. businesses.
In addition, spam often
contains offensive material, and can possibly expose the recipient
to fraud. Spam also has the ability to consume email servers and
negatively impact network performance. Today’s spammers are turning
to a new form of spam called "image-based spam," which is not only a
means of bypassing anti-spam filters, it also uses a great deal of
bandwidth and storage space — commodities that are in short supply
in many small and mid-sized businesses.
Image-based spam
"Image-based spam" has become a popular technique among spammers
because of its ability to bypass traditional anti-spam filtering
technologies. Instead of sending messages as text with or without
accompanying images, spammers have started sending messages that are
comprised only of images.
Image spam is an
unsolicited email message that contains only an image (typically an
embedded .JPG or .GIF file). This image is formatted to have
whatever message the spammer wants to convey. There might be a
picture as well as some "text" in the email; however, the "text" is
part of the image. Spammers also try to confuse filters by slightly
varying the images in each email. These are subtle changes, like
lightening the background or border color, changing margin size, or
adding tiny spots to the background. These changes are invisible to
the eye (or irrelevant to the reader), but make it very difficult
for anti-spam technologies to detect them as a single spam attack
since all of their spam "signatures" are different.
Image spam has enjoyed
explosive growth recently; in fact, Richi Jennings, senior analyst
for Ferris Research, says that the number of image spam emails has
increased tenfold (900%) over the past year. Image spam is also a
particularly heavy consumer of bandwidth and storage space. While a
text-based spam message usually runs 5-10KB, the typical size of
image spam ranges from 10-100KB, Jennings said.
Automated spam
Much of the image spam is coming from botnets, a network comprised
of PCs that have been infected with a virus in order to allow an
unauthorized user to control the computer remotely. Using botnets,
spammers can control a large number of compromised computers, which
can then be used to launch coordinated attacks. Between July 1 and
December 31, 2006, Symantec observed an average of 63,912 active bot-infected
computers per day. This is an 11% increase over the previous
six-month period. Having the computing power of thousands of PCs at
their disposal enables spammers to send out more messages using more
creative techniques, and that has likely led to the popularity of
image-based spam today.
Addressing image
spam
As image spam becomes more prevalent, and continues to bypass
traditional spam filters, Symantec has made thwarting it a top
priority. Symantec is currently addressing these attacks in several
different ways, including enhancing rule filters to target different
aspects of the message body and headers as the attacks quickly
mutate. Symantec is also improving the zombie detection for image
spam. In addition, Symantec has two sets of resources focused on
this problem:
- Engineers:
A team of engineers dedicated solely to creating several new
technologies to fight image spam.
- Email Security
Group and the Business Intelligence Team: These teams focus
on addressing these attacks in two different ways: Predictive
and IP Filtering.
- Predictive:
The Predictive approach consists of predictive heuristics
rule filters that target different aspects of the message
body and headers. Predictive heuristics rule filters not
only address the current image spam attack but also take
into account common patterns that these attacks will most
likely morph into. Symantec has enhanced these rules in its
Mail Security products, to aggressively target these attacks
as quickly as they are mutating. Customers must be running
full heuristics within their environment in order to benefit
from these filters.
- IP
Filtering: A more immediate and direct approach to
controlling spam is IP Filtering. Symantec has deployed
honeypots (decoy systems) that collect IP addresses of
systems generating spam. Many of these systems are "zombie"
systems, compromised machines which send spam without the
owner’s knowledge. These IP addresses are updated to a
"blacklist" every 5-10 minutes, which are distributed to
Symantec Premium Antispam users for blocking spam mail
addresses. Symantec is improving the zombie detection for
image spam messages by actively enhancing our Open Proxy
List. The items below are a list of those enhancements that
we are looking to target within a short period of time:
Increase
the Open Proxy List based on zombie verdicts —
Zombie verdicts are based on IPs that Symantec has
identified as compromised machines sending spam. We are
growing this dynamic list on a weekly basis.
Extracting IP addresses from image spam samples —
This data is not only being incorporated into the Open
Proxy List but is also contributing to a new range of
Heuristics rules.
Optimizing IP gathering methods — Symantec is
improving our IP harvesting scripts to minimize
potential gaps in latency.
Connection Management — Creates local reputation
data on the fly to mitigate the risk posed by low volume
bot-net senders.
With millions of probe
email accounts scattered throughout the world and a highly efficient
heuristic rules engine, Symantec is confident that its email
filtering techniques will play a large role in stopping image-based
spam attacks.
Looking ahead
Going forward, it looks like small and mid-sized businesses will
continue to receive a lot of spam, and the message techniques will
continue to change. Spammers will continue their quest to bypass
anti-spam filters — not only with image spam, but also using broken
images or animated GIFs. In order to protect your email systems, you
need an anti-spam solution that utilizes that latest data and
constantly updates the filter rules to keep up with the changing
nature of spam.
from Symantec