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It’s a Web 2.0 World
The Web 2.0 phenomenon “It’s a story about community and collaboration on a scale never seen before. It’s about the cosmic compendium of knowledge Wikipedia and the million-channel people’s network YouTube and the online metropolis MySpace. It’s about the many wresting power from the few and helping one another for nothing and how that will not only change the world, but also change the way the world changes. The tool that makes this possible is the World Wide Web. Not the Web that Tim Berners-Lee hacked together (15 years ago, according to Wikipedia) as a way for scientists to share research. It’s not even the overhyped dotcom Web of the late 1990s. The new Web is a very different thing. It’s a tool for bringing together the small contributions of millions of people and making them matter. Silicon Valley consultants call it Web 2.0, as if it were a new version of some old software. But it’s really a revolution. “Web 2.0 in action Writeboard — Writeboards are sharable, Web-based text documents that let you save every edit, go back to any version, and compare changes. This is ideal for business documents that have multiple reviewers, as it can track all changes and versions and can be accessed from any location via a Web browser. Skype — According to telecom analyst Albert Lin at American Technology Research, one million people worldwide, 300,000 of them in the United States, will rely on Skype as their primary means of business communication in 2007. Skype is a peer-to-peer Voice over IP network that includes, among other things, free voice and video conferencing. Basecamp — Basecamp is a project management Web application that is tailored to improve the communication between people working together on a project. It can be client-facing and can act as a hub for all project-related activities. Blogs — In addition to the plethora of personal blogs on the Web, a number of businesses and corporations are getting into the blogging act, posting blogs to their company’s Websites. GM’s FastLane Blog, Microsoft’s Xbox Live blog, and even Symantec’s own Security Response Weblog are examples of business blogs. Security considerations “Web 2.0 technologies rely heavily upon Web services. Web services are services that are designed to support interoperability between hosts over a network. Symantec has already observed one worm that used the Google Search Web service. This attack provided evidence that well-known services are not immune to these sorts of attacks and that the number of users these services have present an attractive opportunity to maximize attackers’ efforts.” In the same Threat Report, Symantec researchers state their concern that, in the rush to develop Web services, the underlying Web applications that use them are not receiving the same level of security auditing as traditional client-based applications and services. Conclusion from Symantec |
Carl Mazzanti is Co-Founder and President of eMazzanti Technologies, Microsoft’s four time Partner of the Year and one of the premier IT consulting services for businesses throughout the New York metropolitan area and internationally. Carl and his company manage over 400 active accounts ranging from professional services firms to high-end global retailers.
eMazzanti is all about delivering powerful, efficient outsourced IT services, such as computer network management and troubleshooting, managed print, PCI DSS compliance, green computing, mobile workforce technology, information security, cloud computing, and business continuity and disaster recovery.
Carl Mazzanti is also a frequent business conference speaker and technology talk show guest and contributor at Microsoft-focused events, including frequent prominent roles at the Microsoft Inspire (Worldwide Partner Conference / WPC).
Carl, a serial Entrepreneur, gives back to the community through Entrepreneur teaching engagements at Georgetown University, the company’s ocean wildlife conservation effort, the Blue Project, and Tree Mazzanti.
