Microsoft Lauds eMazzanti for Small Business Cloud Computing

Stijn Hendrikse Microsoft Office SMB on value of Cloud Computing

Hoboken, New Jersey ­- December 29, 2010 –Cloud computing services are finally coming down to earth for small businesses thanks to Microsoft and IT support partners like eMazzanti Technologies in the New York City area. A new video featuring, Microsoft’s Stijn Hendrikse, Director SMB, emphasizes the concierges-level service eMazzanti delivers to a wide variety customers locally and globally.

“Cloud computing delivers the promise of enterprise-level features at a small-business price point,” said Hendrikse. “And we rely on partners like eMazzanti to make cloud computing capabilities a reality for small companies. We simply can’t do it without them.”

How Cloud Computing Can Reduce Costs

Most small and medium size businesses are very interested in reducing costs where ever possible. Public or private cloud computing solutions are worth investigating. Broadly speaking, Cloud Computing can benefit your company in the following ways:

  • Lower up-front investment
  • Dynamic scalability
  • Enrich experiences across PCs, phones and browser
  • Rapid deployment
  • Distributed disaster recovery scenarios
  • Reputation-based technologies (technologies that come from major providers)

More specifically, public or private-based Cloud Computing can, for example, help reduce IT costs. Below are five additional ways of doing so. The public cloud model often has the potential to deliver the most dramatic cost savings:

  • Pay as you go. This is perhaps the most compelling of any cloud value message. By moving applications and workloads to a public cloud platform, internal IT staff can instantly adjust resources up or down, depending on the immediate needs of any particular workload.
  • Control server proliferation. Placing workloads in the cloud means those workloads no longer require dedicated server capital investments. While the cloud isn’t free, running applications cloud-based servers allows the possibility of reducing or eliminating that cost.
  • Data center cost reductions. Fewer servers mean a smaller data center footprint. That translates to direct savings on real estate, power, and cooling. It also translates to indirect savings on business continuity and facilities maintenance. Even though these savings extend to the private cloud model, the public cloud model offers small and medium-size businesses the possibility of eliminating the need for a data center.

But as the new shift in cloud computing expands, businesses will likely see a combination of private and public cloud models become the most popular implementation. This combination provides the most flexible IT infrastructure and has compelling costs savings of its own:

  • Virtualization Decreases IT Costs. Scaling infrastructure to meet new workload demands, maintaining physical security, and software deployment and patching are just a few examples of costly IT management tasks that are decreased significantly by running a virtualized infrastructure.
  • IT as a Service Decreases IT Costs. Private or hosted private clouds allow users to provision many IT services on their own through self-service portals. Significant savings can result on common help desk calls and other IT management tasks like procurement and server configuration.

Getting Started

Accurately forecasting potential savings from cloud computing means a careful accounting of current and future IT expenditures then working with experienced IT support and cloud computing providers to determine the optimum solution for a particular business.

“Most companies are naturally uncomfortable with new technology,” said Hendrikse. “But Microsoft Gold Partners like eMazzanti invest a tremendous amount of effort to make sure their customers are trained to rapidly see significant productivity gains-especially with cloud-based services.”

A new publication from eMazzanti entitled: How Does Cloud Computing Work? is a snapshot of what cloud computing is and how it can make a difference for small or medium sized businesses. A free copy can be downloaded at:

About eMazzanti Technologies

With a company name that sounds more like a purebred, high-performance sports car than a IT support and consulting firm, eMazzanti Technologies is all about delivering powerful solutions such as computer network management, network troubleshooting, business continuity and disaster recovery, green computing, mobile workforce technology, cloud computing, cloud computing services, and business information optimization in the most efficient manner possible. The Hoboken, N.J., firm is located in one of the most densely populated – and competitive – regions in the U.S. It provides business technology consulting services for companies ranging from home offices to multinational corporations throughout the New York metropolitan area and in three countries. For more information contact: Carl Mazzanti 201-360-4400 or

Carl Mazzanti is Co-Founder and President of eMazzanti Technologies, Microsoft’s four time Partner of the Year and one of the premier IT consulting services for businesses throughout the New York metropolitan area and internationally. Carl and his company manage over 400 active accounts ranging from professional services firms to high-end global retailers.

eMazzanti is all about delivering powerful, efficient outsourced IT services, such as computer network management and troubleshooting, managed print, PCI DSS compliance, green computing, mobile workforce technology, information security, cloud computing, and business continuity and disaster recovery.  

Carl Mazzanti is also a frequent business conference speaker and technology talk show guest and contributor at Microsoft-focused events, including frequent prominent roles at the Microsoft Inspire (Worldwide Partner Conference / WPC).

Carl, a serial Entrepreneur, gives back to the community through Entrepreneur teaching engagements at Georgetown University, the company’s ocean wildlife conservation effort, the Blue Project, and Tree Mazzanti.



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