Hoboken, New Jersey - (Vocus) July 30, 2013 — eMazzanti Technologies CEO, Carl Mazzanti, an IT support and computer expert, participated in a special partner-education session on the topic of Website and Mobile Marketing at the recent Microsoft World Partner Conference, held in Houston, Texas July 7th – July 11th 2013.
“The focus of my part of the presentation centered on specific, real-life customer experiences,” said Mazzanti. “Of the more than 400 customers we service, almost all of them are engaged at some level with cloud computing and mobility solutions.”
The purpose of the partner-education session was to learn digital marketing tips to help make website and landing pages work more effectively, particularly in reaching cloud customers.
The training session had three key objectives for the IT partners that attended: (1) How to determine who the cloud-customer is and how they buy; (2) How to leverage Search Engine Optimization, Search Engine Marketing, Social Media, and Web Content Syndication; (3) How to develop a mobile strategy along with special customer experiences that demonstrate real-time website and mobility solutions.
Mazzanti focused on customer stories and examples associated with Web Properties, Social Media Strategies that produce low-cost, long term benefits with cultivating brand awareness and the 148% growth the IT firm has experienced in mobility-related website visitors.
“The big takeaway of my presentation was letting partners know that content is the key, said Mazzanti, “And that web syndication is a free service from Microsoft to help them with conversion activity on their site, particularly for cloud-based products.”
About eMazzanti Technologies
eMazzanti’s team of trained, certified experts provide 24×7 outsourced IT support to help ensure business productivity, address challenges of growth, mobility, cloud computing and critical business continuity and disaster recovery demands. The consultant has special expertise in financial, architectural, engineering, construction, government, educational, legal services, accounting, marketing communications, and healthcare market segments. Flexible support plans range from fixed-fee, around-the-clock network management where eMazzanti functions as an extension of a businesses’ IT staff to a custom-solution provider on an as-needed basis. eMazzanti serves the Hoboken, NJ and NYC area markets as well as regional, national and international business support requirements . The IT firm is Microsoft’s 2012 Partner of the Year and on-going Gold Partner, the Microsoft Northeast Region Partner of the Year, a four-time recipient of WatchGuard’s Partner of the Year award and has achieved the Inc. 5000 list for the third year in a row. Download free article: How to Select an IT Provider here. For more information contact: Carl Mazzanti 201-360-4400 or emazzanti.net. Twitter: @emazzanti, Facebook: Facebook.com/emazzantitechnologies