Fashion Tech Trends: Augmented and Virtual Reality

The Latest Fashion Trend? Augmented and Virtual Reality From Facebook’s release of the consumer version of their Oculus Rift headsets, to Pokémon Go’s record-breaking downloads, there’s no doubt augmented and virtual reality has the potential to revolutionize a multitude of industries—the fashion world included. As we discussed in a previous post, the combination of fashion and technology can be delightfully en vogue. Let’s take a look at some of the ways fashion designers and brands are entering the AR/VR space: Bring the Dressing Room to You Picture this. You fight to find a parking spot at the mall, and then…

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Find Your Style with Fashion VR

The future of fashion as imagined by Fashion VR technology experts Last year’s London Fashion Week highlighted the exciting technology of fashion VR/AR (virtual reality/augmented reality). Guests at the Martine Jarlgaard show experienced a catwalk reimagined with mixed reality. Wearing Microsoft HoloLens headsets, they watched Jarlgaard’s 2017 collection come to life in holograms, then walked among the designs to explore them from all angles. Jarlgaard and other designers envision a future that encourages curiosity and fully immerses the consumer in the fashion experience. We talked with experts in the fashion VR technology industry to get their take on additional ways…

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Essential Tech Gifts for the Professional on the Go

Searching for the ultimate gift for the tech-savvy professional on your shopping list? From morning commute through the workday and beyond, here are a dozen tech gifts sure to score big this holiday season. Easing the morning commute Skullcandy Ink’d Wireless Earbuds – Perfect for making phone calls or catching up on the latest podcast, this lightweight and affordable Bluetooth headset will make the morning train ride fly by. Ember Technologies Smart Coffee Mug – Say good-bye to blistering hot or lukewarm coffee. The Ember mug keeps liquid motivation at your desired temperature for two hours on the go (or…

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Fashion Retail VR Apps that Sizzle

What happens when high tech enters the world of fashion retail? In the case of virtual reality (VR) and augmented reality (AR), the fusion of technology and couture creates a stylish win for everyone with Fashion Retail VR. Customers enjoy more flexibility in their shopping and increased opportunity to customize. Retailers reach a greater number of customers in more meaningful ways and boost sales. Take a look at some of the exciting VR/AR possibilities for fashion. Wedding Dress Perfection Shopping for a wedding dress is a once-in-a-lifetime event. U.S. brides spend an average of $1,500 for the perfect wedding dress….

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6 Awesome Medical and Retail VR/AR Applications

After decades in the realms of fantasy and gaming, virtual reality (VR) and augmented reality (AR) will soon invade the mainstream of everyday experience. And determined industry heavyweights like Microsoft aim to make the technology both accessible and affordable. Medical and retail VR/AR applications readily generate excitement. With demos of Microsoft’s HoloLens generating oohs and aahs, and the announcement that Microsoft will incorporate all the features of Windows Holographic into Windows 10, the world of VR/AR now orbits the galaxy of business. Consider these visually mind-blowing opportunities for retailers and medical professionals. Surgical Training for the Developing World Noble but…

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What’s new (and crazy) in virtual reality

The future of technology is within another dimension. With the launch of the Oculus Rift and HTC Vive, and the rising market of smartphone-based virtual reality (VR) technology like Google Cardboard, VR has found its place in the mainstream. So has ambient computing, which “makes the technology pay obsessive attention to us—serving us, helping us make good decisions and operate more efficiently,” as Ticky Thakkar and Louis Kim of HP Labs have succinctly put it. Thus far these technologies have been heavily marketed to consumers—think VR video games and that Nest thermostat on your wall. But how can they help…

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