Growing Businesses Start Simply with a Path for Expansion on RapidStart CRM

As businesses grow, the need to track potential customers and current accounts moves beyond the capabilities of a simple spreadsheet. However, power tier solutions like Salesforce.com, Microsoft Dynamics 365, SAP and Oracle may prove too complex and expensive. For small to midsize companies, RapidStart CRM delivers a simple, affordable solution designed for growth. The Goldilocks Zone The major competitors in the CRM market offer hundreds of features. And for large enterprises, the advanced capabilities of a solution like Dynamics 365 Sales Professional and Sales Enterprise prove essential. On the other hand, for a small to midsize company, feature overload can…

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Hybrid Workforce Strategies for Success

With vaccinations on the rise and more locations preparing to return to quasi-normal, businesses need to plan next steps. While numerous surveys show that employees mostly celebrate returning to the office, workers expect more flexibility than before. For many organizations, this means operating with a hybrid workforce. A hybrid workforce includes employees working in a traditional setting as well as employees working remotely. In fact, many workers plan to split their time between the office and home. To promote success in this new environment, organizations need to use the lessons from 2020 to drive strategies moving forward. Analyze Lessons Learned…

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Improve Email Deliverability and Secure Business Reputation with Essential Tools

Email plays a vital role in finding and retaining customers. However, emails that fail to reach their targets represent critical missed opportunities. And when hackers successfully spoof company email addresses, your online reputation suffers. Addressing key components of email authentication helps you improve email deliverability and protect your business reputation. Emails can fail to reach their intended targets if the inbound mail server cannot verify the sender. For instance, in a spoofing attack, the hacker poses as a legitimate sender to trick the receiver into downloading malware or providing information. Consequently, if a receiving mail server doubts the authenticity of…

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6 Low-Cost Productivity Tips to Increase Competitiveness

Increasing workplace productivity can mean the difference between a business that succeeds and a great idea that fails. When a company produces more products or delivers higher-quality customer service more quickly than the competition, it gains the advantage. Use these low-cost productivity tips to even the playing field and compete more effectively. To get the most benefit out of technology, however, organizations need to match the technology solution to the business need. Start by assessing business processes to identify areas for improvement. For instance, do employees find themselves bogged down with paperwork? Or does distance hinder effective collaboration? The following…

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Remote IT Support Delivers Proactive Solutions

With information technology and cybersecurity threats both evolving daily, organizations struggle to secure vital assets and maximize productivity. A widening cybersecurity skills gap further complicates the scene. Harnessing the power of remote IT support allows even small businesses to benefit from enterprise-grade solutions. Flexible Options to Meet Varied Business Needs Managed services providers (MSPs) offer a wide variety of solutions customized to specific business demands. For example, an organization with an established, in-house IT department may contract with a service provider to support a specific software platform. Alternatively, the MSP may provide communications services or facilitate cloud migration. Additional services…

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Leverage Technology to Prevent Remote Worker Disengagement

Everyone has a bad day now and again. But when a usually productive employee begins to avoid interaction, contribute less, and react negatively, it could be a warning sign. While remote work brings many benefits, it also takes a toll on employee engagement. Smart companies actively look for ways to prevent remote worker disengagement. Challenges Remote Workers Face For the State of Remote Work 2019 Report, remote employees reported the biggest challenges they face. Top responses included separating home life from work life, feeling loneliness and achieving collaboration. The same study also showed that nearly all remote workers planned to…

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Incident Response Plan a Critical Component of Cyber Security

By Almi Dumi, CISO, eMazzanti Technologies A security breach can have devastating effects on your organization. In fact, a recent report from IBM lists the average cost of a data breach in the United States at $8.64 million. However, organizations that define and follow an incident response plan for all security incidents can mitigate exposure and risk. Consequently, organizations should have a plan ready before an incident occurs. An incident response plan that begins with 24/7/365 monitoring will shorten the response time and increase the chances of a successful recovery. This post outlines the six phases of a typical incident…

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Celebrate World Backup Day with Data Backup Best Practices

Break out the party hats and celebrate World Backup Day on March 31. Better yet, use the coming month to implement data backup best practices to protect vital information assets and ensure business continuity. Reliable backups form a critical factor in defending your business from ransomware, natural disasters, and other hazards. Start with the Basics Begin with essential data backup best practices that have saved businesses for years: 3-2-1 rule – Simply put, the 3-2-1 rule means that you store three copies of the data on at least two different backup devices and move one copy offsite. For instance, you…

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Balancing Cybersecurity and Productivity to Optimize Work-From-Home

During an important video chat sales presentation, an account executive attempts to bring up critical information. But the system denies her access to the file. Frustrated, she limps through without the data. In the current environment, the perfect blend of effective cybersecurity and productivity can prove elusive. But with careful planning, businesses can achieve both goals. In today’s data-driven and work-from-home business environment, organizations need strategies that give the good guys ready access to data while keeping the bad guys out. Several factors make finding that balance a challenge. First, to work productively, employees need quick access to quality data….

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Microsoft Exchange Hack – Essential Steps to Protect Your Data

On March 2, Microsoft warned of exploits that take advantage of multiple Microsoft Exchange vulnerabilities. Security experts warn that any organization running on-premises Microsoft Exchange could be at risk for the Microsoft Exchange Hack. They must take the threat seriously and follow the steps necessary to protect data assets. Hafnium Hack The Microsoft hack appears to have originated with the Hafnium organization out of China. Hence, some refer to it as the Hafnium Hack. However, experts have now identified at least ten advanced persistent threat groups using the vulnerabilities to attack thousands of servers an hour. And it appears the…

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